A Simple Marketing Plan for Private Sellers (No Portal Myths)

## Four jobs, not twenty portals\n\nA private sale marketing plan has four jobs: a realistic price, honest photos, a page Google can index, and a way for serious buyers to contact you.\n\nYou do not need to be on every classified site. You do need buyers who can complete.\n\n## 1. Price from sold data\n\nUse HM Land Registry sold prices on your street, not an inflated appraisal used to win an instruction. If three similar homes sit unsold, yours will too at the same ask.\n\n## 2. Photos that survive a 6-inch screen\n\nDaylight. Tidy rooms. Exterior first. Buyers decide in three images. Agents do not have a monopoly on cameras.\n\n## 3. A real property URL\n\nGumtree and Facebook Marketplace are free and noisy. They do not give you a structured listing with search filters. See [Gumtree](/compare/gumtree) and [Facebook Marketplace](/compare/facebook-marketplace).\n\nMy Savvi Home listings live at mysavvihome.com/property/{slug} and prerender for Googlebot. Cost: £39.99 or £49.99 a month. Commission: 0%.\n\n## 4. Share the link like a grown-up\n\nPut the listing URL on your own Facebook profile, WhatsApp, and a board if your street allows it. Do not paste bank details into Marketplace chat.\n\nRightmove and Zoopla syndication is coming soon. Until then, budget the commission you keep versus extra sharing work. Maths: [Rightmove alternative](/blog/rightmove-alternative-private-sellers-uk).\n\nLegal marketing still needs an EPC in most cases. GOV.UK: buying and selling your home.\n\n